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  • What Researchers Have to Say About Effective Business Signage

    Stats Detail the Importance of Business Signage to Nashville Based Companies One of the first things that a new Nashville business has to do is to determine how to spend their marketing budget. For those with walk-in customers the order of priorities must begin with outdoor business signage. The reality is that, while internet marketing is still important, businesses that have walk-in customer’s need to be able to appeal their clientele’s standards for professionalism, and […]

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  • Advertising Decals vs. Vinyl Car Wraps

    LumaMedia

    Which Option is Right for Your Greater Nashville Area Business? Depending on your individual business, either option is a good choice. The fact, however, that vinyl car wraps are simply more versatile in terms of design has a lot of businesses opting that way. This is due in large part to a believe that vinyl car wraps look better and more professional, and are likely to out-compete vinyl decals in the arena of public opinion. […]

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  • How Well Designed Signs Draw More Customers

    For manyf businesses, signs are a perfunctory expenditure that helps interested customers find a business easier. But treating signs is a mistake, say leading marketing researchers. Customers are much more likely to frequent a business that has a sign that appeals to them aesthetically. One report showed that 76% of customers have gone into an establishment simply because they liked the sign, and nearly 70% of customers would see a lack of a sign, or […]

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  • Signage Options for Service Based Businesses

    Time for your marketing message to be sent

    Marketing Strategies for Nashville Businesses that Don’t Rely on Walk In Customers Not every business is a retail store or a restaurant. These businesses don’t rely either on foot traffic or driving traffic and therefore must employ a completely different marketing strategy. This may include outdoor business signage, but it certainly shouldn’t be the main focus of your efforts. What should you do then? There’s a couple of things that make sense in this case. […]

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  • Who Needs Monument Signs?

    Graphic solutions for commercial needs

    How to Effectively Deploy Monument Signs Monument signs are among the most beautiful and the most costly options for various businesses. While monument signs can be made out of just about anything, often times they’re hand carved from stone which gives them unparalleled sophistication and class. That being said, they’re not going to work for everything, and like most signs, their effectiveness depends primarily on what your business is, and more importantly, how you business […]

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  • Illuminate Your Vehicle Wraps with LumaMedia

    Custom Vehicle Wraps

    LumaMedia Provides Your Vehicle Wrap with 24 Hour Visibility There are a number of awesome reasons why LumaMedia vehicle wraps are worth the investment for your Nashville based business. Here are some of the major ones. Consider the Impact of the Impression Vehicle wraps when expertly designed make an incredible impression on passersby. Consider the impact however of a vehicle wrap that glows throughout the night. While there are some businesses that wouldn’t want the added expenditure since […]

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  • Total Wrap vs. Partial Wrap vs. Decals for Your Company Vehicle

    Custom Vehicle Wraps

    Understanding Your Options for Vehicle Graphics Palladium Signs realizes that your marketing budget isn’t bottomless, so getting the most effective advertising within the limits of your budget is going to be of paramount concern for your Nashville business. For companies that are investing in vehicle wraps or vehicle graphics the rule of thumb should be “go big or go home.” The truth is that you’re not simply trying to make impressions with potential customers. You’re trying to […]

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  • Cutting Edge Services You Won’t Find Anywhere Else

    Graphic solutions for commercial needs

    Palladium Offers Cutting Edge Marketing Services that You Won’t Find Anywhere Else in Nashville! Nashville businesses aren’t going to find another professional business signage company that offers more cutting edge options than Palladium Signs. Of course, here at Palladium we also offer marketing services of a more pedestrian variety, including vinyl banners, pylon signs, monument signs, and digital printing services. But we also take it one step further offering Nashville businesses some amazing options. Interior Signage […]

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  • How Effective Signage Will Enhance Your Nashville Business

    Time for your marketing message to be sent

    Outdoor business signage is your first line of defense against a poorly realized branding effort. Not only does it advertise your business 24 hours a day and seven days a week, but it sets the tone for your identity as a business. In the digital age, internet marketing efforts have become extremely important, but this hasn’t erased the need for effective outdoor business signage. It has merely created another way to augment it successfully. For […]

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  • Not Happy with Your Vehicle’s Color?

    Why Vinyl Wrapping is a Cost-Effective Alternative for Nashville Drivers Whether you’re buying new or used, a lot of buyers end up getting forced into the position of purchasing a car or truck in a color that they aren’t entirely in love with just because it’s the right vehicle for their needs. In years past, the only choice for those folks was to go out and have the car repainted at great cost. Nowadays, there’s […]

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